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Digital Marketing Executive

We’re looking for a talented digital marketing executive to join our busy marketing team at our Glasgow HQ in our mission to connect even more people through the power of amazing experiences. 

itison has grown in membership, size and profitability every year since we started out, and we’re looking for someone with the experience, enthusiasm and smarts to help us to continue to grow our business sustainably. 

Working on everything from experimenting with new channels and running A/B tests to reporting on the metrics that really matter, you’ll be an experienced digital marketer who's comfortable with crunching numbers to uncover critical insights and trends, as well as able to translate your analysis into robust strategies and experiments that produce real results.

This is a hands-on role, so you'll be working alongside our digital marketing manager and expert marketing team in delivering cross-channel campaigns strategies, project plans and insights every day, with loads of opportunity to try new tactics both on and offline.

What’s the role? 

  • Driving membership and revenue growth across our marketing channels, building on our existing 1.6 million-strong membership and long-term profitability
  • Experimenting with new channels and tactics and rapidly scaling on success
  • Analysing and reporting on results to deliver actionable insights and identify new levers to move key metrics
  • Developing robust campaign plans and strategies for large-scale marketing campaigns reaching thousands of people every day
  • Continuously innovating, iterating and improving campaigns and strategies alongside the wider marketing team

Do you fit the bill? 

  • Strategic thinker who can define and quickly execute intelligent tests that deliver actionable results
  • Commercially-aware with experience in managing budgets and delivering to challenging KPIs to make a demonstrable difference to growth 
  • Expert understanding of performance marketing strategies across social media, search and display with a thorough knowledge of key advertising platforms
  • Brilliant communicator, able to pitch ideas and deliver clear insights to colleagues at all levels 
  • Analytical and good with detail, but able to see the big picture and deliver strategies that make a significant difference
  • Creative and able to bring innovative ideas to everything you’re involved in
  • Extremely confident with Excel, able analyse big sets of data and know the right questions to ask to find the biggest opportunities (experience in SQL would be a bonus)
  • Enthusiastic, energetic and thrive in a fast-paced, entrepreneurial environment
  • Exceptionally well-organised and able to manage challenging deadlines across multiple projects
  • At least 3 years’ experience in digital marketing in either an agency or in-house setting

Working at itison

We’re innovators, thinkers and risk-takers. We empower our people to achieve great things. We strive to be the best, to continuously improve and push boundaries, but we never lose sight of what matters. We’ve created a positive working environment for our team: filled with possibility and excellence, promoting a healthy work-life balance with space for family and friends, celebrating everything we do and, most of all, fun. Read more about working at itison.

Helping you grow

We’ve worked hard to create a culture that allows our team to succeed and grow. We’re one of The Sunday Times best companies to work for and we’re really proud of it.

  • Mentorships with directors and senior management
  • Progression opportunities based on hard work and talent, rather than age and experience
  • Annual allowance to learn new skills outside work (itisoners have used this grant for everything from languages to cheese tasting and tap dancing)

Looking after our team

Our people are our greatest asset. We want you to be healthy, happy and well looked after.

  • Private medical insurance
  • Pension
  • Enhanced maternity/paternity benefits
  • Duvet days and early or late start times
  • Extra day off for your birthday
  • Pilates & yoga classes in our purpose-built studio at itison HQ
  • Discounted gym membership
  • Cereal bar and never-ending fruit bowl

Doing good

It’s in our DNA to make a difference in our community. With over 1.6 million members and over 4000 businesses, we have a huge voice and we strive to use that power for good, every day.

  • Every team member gets an extra day off every year to work with a charity close to their heart
  • itison us, our charitable arm, gives the same incredible experiences our members enjoy to those who need it most: brilliant local charities
  • Our work with homeless charity Social Bite has raised over £2 million, helping build a homeless village and providing hundreds of thousands of hot meals

Having fun

Having fun is one of our core principles and we take it seriously, in and outside of work.

  • Prosecco Fridays - round off the week with a company-wide town hall and a glass of fizz (or a beer, gin, or soft drink…)
  • Regular, paid socials - recent outings have included the Edinburgh Festival and Glasgow’s West End Fiesta
  • Complimentary tickets to all itison events, including itison Drive-In Movies and GlasGLOW
  • Discount on and itison Venues, which includes some of Glasgow’s favourite bars and restaurants
Read More

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